About this advert
Windows 'launch party'
3 October, 2009
Laura Bridger's view
I get the idea behind this ad, Mac has a really loyal band of followers, which as Charlie Brooker (the ever-neutral and completely unbiased) puts it 'I don't like Apple products. And the better-designed and more ubiquitous they become, the more I dislike them. I blame the customers. Awful people. Awful. Stop showing me your iPhone. Stop stroking your Macbook. Stop telling me to get one.' (for the whole glorious rant - http://www.guardian.co.uk/commentisfree/2009/sep/28/charlie-brooker-microsoft-mac-windows). They want PC people to be as passionate in converting people as Mac people are. This ad however has failed abysmally at doing so. The people of Stepford have now apparently decided to not be so sexist and to create happy, stupid, robots which are now covering all bases. Including the token black guy. There are many reasons why this advert is so bad, and mostly they come about from trying to achieve too much through one advert/marketing scheme. Also, Windows 7 if anything like Windows vista doesn't warrant a party, it's more likely to deserve a funeral.
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