About this advert
Finish - Quantum
20 October, 2009
Stuart Carey's view
This advert works well in associating the brilliant shine and clarity you get with diamonds with the quality of cleaning Finish Quantum dishwasher tablets give your dishes. It does seem very close to M&S's famous food ads, but doesn't achieve the same desire due to the nature of the product. The voiceover is a little over the top for this very functional product, but I think it succeeds in portraying Finish as the expert in this sector.
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